The Good Wine Shop
We loved working with this small family owned British business and were instantly excited to work with The Good Wine shop. With a company motto of ‘Good Wine, Real People, Great Stories’ we knew this would be a great collaboration.
We were keen the shop design reflected their authentic values while creating an interior that accommodated the new hybrid wine shop and bar venture for their Kew location, soon to be rolled out further.
We worked with the client to create a new colour scheme, to design bespoke furniture, window and instore visual displays as well as reconfiguring the space and lighting. This was to enable customers to drink wine by the glass and accommodate wine tasting events to champion the independent, family-owned wineries the Good Wine shop endorse.
We were keen to bring on board other family-owned local business for this special project. We selected Paint the Town Green, a small Eco-friendly local paint shop with a great approach to business as well as a great collection of colours. Their grey seal colour was perfect to create the right night and day ambience. We painted this colour walls to ceiling to allow the wine and graphics to stand out and soften the space.
Furniture was bespoke and hand made from reclaimed wood by RCC Furniture who specialise in hand made industrial furniture. This was made to be flexible to allow for small and larger tasting events.
The stunning graphics help to bring the wonderful brand story to life. Over sized images of real people in their vineyards selecting the grapes were hand selected to tell The Good Wine shops authentic story and to echo their values of Good Wine, Real People, Great Stories.